Lucy Calkins & Teachers College: Units of Study Virtual Teaching Resources are a library of student-facing lesson videos produced in response to the shift to remote instruction for the 2020-21 school year. The product was conceived in May 2020. After defining business goals and requirements in consultation with stakeholders, I collaborated with the internal team to develop the data schema, permissions, UX/UI, and systems integration. I built a custom CMS to feed the SQL database and to facilitate production of 3000+ videos and 1000 support resources on an extremely aggressive schedule. The product launched on time ten weeks later and grossed over $14 million in sales in its first four months.
Below are some screen shots of the product. Teachers had access to the full library of videos. Students could watch individual videos shared by the teacher through a password-protected viewer. The sharing functionality was designed to provide maximum simplicity and flexibility for the wide variety of classroom management tools in use.
I recorded this Explainer Video to help orient new customers to the product